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Ep. 044 Keyword Podcast: Sponsored Products Holiday Strategy

October 27, 2017

Subscribe via iTunes | Stitcher | Google PlayThe Holiday season and Fourth Quarter is the biggest selling time of the year. Amazon’s Sponsored Products plays an important role for success during this time. Former Amazonian Mike Ziegler shares his go-to strategy for success with Sponsored Product Ads in the Holidays. This episode’s “Amazon insider” is Mike Ziegler. >>> […]

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Sponsored Products Holiday Strategy (Ep. 044)

October 27, 2017

Fourth Quarter is the biggest selling time of the year for most sellers. To be successful, advertising needs to play a very important role in the overall success in Fourth Quarter. One of the largest advertising avenues for Amazon Merchants is Amazon’s Sponsored Products, but just like the competition on the Marketplace, Sponsored Product competition […]

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Ep. 037 Competing in a Competitive Sponsored Products Space

September 6, 2017

Amazon Sponsored Products is getting more and more competitive. Sellers can no longer let ads just run on auto-pilot. There are things Sellers can do to help be more competitive with the Sponsored Ads that they are running. Former Amazonian Mike Ziegler used to work on the Sponsored Products team at Amazon and he shares […]

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Ep. 037 Keyword Podcast: Competing in a Competitive Sponsored Products Space

August 30, 2017

Subscribe via iTunes | Stitcher | Google PlayAmazon Sponsored Products is getting more and more competitive. Sellers can no longer let ads just run on auto-pilot. There are things Sellers can do to help be more competitive with the Sponsored Ads that they are running.Former Amazonian Mike Ziegler used to work on the Sponsored Products team at […]

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Ep. 033 Keyword Podcast: Creating a Holiday Plan

July 31, 2017

Subscribe via iTunes | Sticher | Google PlayEric Heller with Marketplace Ignition talks with us preparing for the Holiday shopping season, why it’s important and the most important thing to focus on.​ This episode’s sponsors: 28-day Free Trial SellicsExclusive Trial: http://keywordpodcast.com/toolsSellics is the leading Amazon analytics tool for brands and merchants. It’s used by large international sellers and […]

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Ep. 032 Keyword Podcast: Sponsored Products

July 24, 2017

Subscribe via iTunes | Sticher | Google PlaySponsored products, it’s a relatively new part of the amazon marketplace, it’s only five years old. Sponsored products was launched in 2012. In 2013 Mike Ziegler joined the sponsored products team at Amazon and this week Mike joins us as our Amazon insider. You can contact him at Marketplace Clicks […]

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Ep. 010 Keyword Podcast: Sponsored Products in Amazon

December 12, 2016

Subscribe via iTunes | Sticher | Google Play Make me an “Insider” This week we’re focusing on Sponsored Products on Amazon.We’ll be talking about the basics of using them and also how to maximize on each dollar you spend.We interviewed Brad Moss about sponsored products- he used to run Seller Central.Brad now runs a company called Product […]

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