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Ep. 042 Keyword Podcast: Expanding to Other Marketplaces

October 11, 2017

Subscribe via iTunes | Stitcher | Google PlayOne of the biggest ways to grow your Amazon business is by expanding off of Amazon to other marketplaces. There are several marketplaces you can and should be selling on.In this episode former Amazonian Peter Kearns tells us which marketplaces you should be selling on and steps you can follow […]

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Expanding to Other Marketplaces (Ep. 042)

October 11, 2017

Just like that, it’s October. It’s the Fourth Quarter. If you’re not feeling an increase of pressure, just wait, soon you will. Fourth Quarter, particularly the second half is going to be busy. First the build up to Halloween. Then Thanksgiving, which really seems to just mean more shopping and finally, Christmas. Each year more […]

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Three Amazon Tools to Help Brand Owners (Ep. 039)

September 13, 2017

The Amazon Marketplace was initially created for resellers but recently there’s been a shift moving more towards brands. Amazon’s embracing that. “One of the great things about the Marketplace for brands is it breaks down that traditional retail relationship,” says former Amazonian Peter Kearns. Peter’s job at Amazon was to find holes in the Amazon […]

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Ep. 039 Keyword Podcast: Three Amazon Tools to Help Brand Owners

September 13, 2017

Subscribe via iTunes | Stitcher | Google PlayThe Amazon Marketplace was initially created for resellers. In recent years, the Marketplace has shifted to a place where small businesses can launch their own brands and build them up using the platform. Amazon has embraced this shift and has been creating tools to help brand owners.In this episode we’re […]

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Ep. 034 Keyword Podcast: What is Transparency?

August 9, 2017

Subscribe via iTunes | Sticher | Google PlayFormer Amazon Employee Peter Kearns talks with us about the new Amazon Program Transparency. It’s a way for Amazon to try to prevent counterfeit products from being sold on the marketplace. It’s another tool for Brand Owners.Amazon Elements- A New Level of Transparency ​ This episode’s sponsors: 28-day Free Trial […]

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Ep. 029 Keyword Podcast: Prime Day Prep

May 8, 2017

Subscribe via iTunes | Sticher | Google PlayAmazon’s Prime Day is back and set for the second week of July. Sellers need to be preparing now to take advantage of one of the biggest shopping days on Amazon each year.The second annual Prime Day was Amazon’s biggest day ever. That’s according to an Amazon press release dated […]

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Ep. 025 Keyword Podcast: Updates to Brand Registry Coming

April 10, 2017

Subscribe via iTunes | Sticher | Google Play​Brand Registry is expanding to provide more tools to help sellers dealing with counterfeit products. Peter Kearns with eGrowth Partners joins us. He’s talked with Amazon about the updates and he tells us what we can expect.Amazon has a problem. A counterfeit problem. Whether it’s a large brand like Birkenstock […]

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Ep. 024 Keyword Podcast: Buyer Seller Messaging Changes

March 30, 2017

Subscribe via iTunes | Sticher | Google PlayBuyer seller messaging email opt out reply​This is a breaking news episode. Amazon has made changes to buyer seller messages and now shoppers can opt out of receiving messages from sellers. We’ve reached out to Amazon and haven’t heard from them yet so we don’t when this update was rolled […]

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Ep. 021 Keyword Podcast: Counterfeit Products

March 13, 2017

Subscribe via iTunes | Sticher | Google PlayCongratulations. You’ve created a great selling product. It’s a huge success. You’re adding more inventory and starting to think about launching your next product and then you notice your competition doesn’t just look similar, it’s the exact same thing. To make matters even worse, it’s being sold on your listing. […]