Sponsored Products/ PPC is important
Amazon makes more than a billion dollars a year from sponsored ads making it one of the most important businesses for Amazon alongside AWS, the Echo, and of course the Marketplace.
Amazon Sponsored Products: How it Works
Amazon is committing a lot of resources to make sponsored ads more sophisticated and impactful for third-party merchants. As a result there’s a ton of new things you need to learn. We’ve aggregated a bunch of resources on this page to make it easy for you to see what’s out there. It’s also a great place to find promo codes to get discounts off of training, consulting, and software.
Software tools for PPC
Links and resources
Keyword podcast episodes about PPC
Ep. 027 Keyword Podcast: Head of Prime Now Shares what Sellers Need to Know
Subscribe via iTunes | Sticher | Google PlayThis week we have another Amazon Executive on the podcast, Stephenie Landry. She’s the Vice[...]
Ep. 026 Keyword Podcast: Five Ways to Grow your Brand from Head of Amazon Marketplace
Subscribe via iTunes | Sticher | Google PlayThis week we have something special. You’ll hear from the Vice President of the Amazon[...]
Ep. 022 Keyword Podcast: What Is Amazon Tracking with Kelly Johnston from Cascadia
Subscribe via iTunes | Sticher | Google PlayWhat information is Amazon tracking about third party sellers? And how can you use that[...]